If a tree falls in the forest…

“If a tree falls in the forest and no one hears it, does it make a sound?”

Everyone knows this saying which begs deep and meaningful questions around our perceptions of reality and existence, but for me, it reminds me of an important element in the success of those who I help on a daily basis – those looking for success in the motorsport industry.

If you are looking to take your next step or even if you are already enjoying success – what good is it if the people that matter to your continued achievement don’t know about it?

How can you build a fan base, if no one knows what you are doing? How can you sell yourself to prospective employers for your next big break, if you aren’t presenting to the market evidence of your abilities? How can you expect sponsors to back you, if you don’t have the tools in place to promote them, or even before that, the tools to show them that you are worthy of their support?

You can be the best at what you do, or the next big up and coming star, but if no one knows what you are up to, if you aren't approaching those who matter, how are you going to get the support you need? In short, you won’t.

You need to be getting your message out there, to the people that matter – members of the media, potential fans and sponsors, the holders of your next big break.

How you do that, for many, is a complex and daunting question. And that is where I come in. I work with people like you daily, taking their message to the people that matter to them, or helping them learn how to do it themselves.

Want to know more? Then hit me up for a chat - it is obligation and cost-free, and might just point you in the right direction.